Bill Warner on Building Your Startup From Your Heart, Not Your Head

First of all, Warner says, when he prods entrepreneurs to “build your startup from the heart,” it’s hard to find anyone who doesn’t agree with the message. But saying you’re going to build a company from the heart and doing it is not that easy, he points out. “Because in reality, you get a lot of pressure from yourself, and outside yourself, to build your startup from your head.”

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